Skip to main content

Flipkart & Asus partnership | Flipkart ties up with Asus, to launch Zenfone Max Pro M1 on April 23

E-commerce giant Flipkart on Tuesday made its ‘big’ announcement today. Flipkart’s CEO Kalyan Krishnamurthy and Ajay Veer Yadav, Head of smartphones took to the stage to make the announcements. The company had been hinting at a new partnership with a mobile phone company and a new device launch. Flipkart announced an exclusive partnership with Taiwanese smartphone maker, Asus.
Flipkart also talked about its future plans as a platform for selling smartphones in India. The e-tailer aims to own 40% of smartphone sales in India by 2020. Flipkart will be launching new Asus products in India. The first product from this partnership will be Zenfone Max Pro M1 which will be launched on April 23. 
Asus had launched Zenfone Max Pro in August last year along with five other smartphones from the Zenfone 4 series. The company, however, may launch Max Pro M1 different specifications in India. For instance, Asus has confirmed the phone will be powered by Qualcomm’s Snapdragon 636 processor.
"With Flipkart's partnership, we aim to gain more insights about Indian consumers' needs which can help us develop even more suitable products for the Indian market. Flipkart's unparalleled distribution reach and marketing strengths will help Asus build strong awareness for our innovative high-value products and reach consumers across India. We strongly believe this collaboration will provide both companies better opportunity to provide delightful propositions to Indian consumers," Asus CEO Jerry Shen said in a press statement while announcing the new collaboration.
Asus Zenfone Max Pro specifications
The predecessor Asus Zenfone Max Pro, listed on the company’s website, features a 5.5-inch LCD IPS display with a 2.5D curved glass layered on top. The smartphone is powered by Qualcomm’s Snapdragon 430 processor paired with Adreno 505 GPU for graphics. Asus Zenfone Max Pro comes with 3GB of RAM and 32GB of expandable storage.
For photography, the smartphone sports a dual-camera setup at the rear which is a combination of 16-megapixel and 5-megapixel sensors. Up front it houses a 16-megapixel front camera. Asus Zenfone Max Pro is fuelled by a 5,000mAh battery, and runs Android 7.0 Nougat with ZenUI on top.
Flipkart, Asus partnership

Flipkart will be the primary sales channel for ASUS ZenFones. The MOU will further provide customers with the opportunity to enjoy exclusive access to ASUS ZenFones on the ecommerce platform.
Both companies will collaborate in the co-creation of new products for the Indian market based on consumer insights.
“As a core pillar of our consumer centric strategy in India, we see tremendous opportunity in creating products and services that address India’s special market needs. With Flipkart’s partnership, we aim to gain more insights about Indian consumers’ needs which can help us develop even more suitable products for the Indian market. Flipkart’s unparalleled distribution reach and marketing strengths will help ASUS build strong awareness for our innovative high value products and reach consumers across India. We strongly believe this collaboration will provide both companies better opportunity to provide delightful propositions to Indian consumers,” said ASUS CEO Jerry Shen in a release.
Flipkart also signed a long-term strategic partnership with ASUS to launch innovative, disruptive products exclusively. ASUS confirmed that the Zenfone 5 is coming to India soon, but it did not share any specific time-frame or date for the launch.
Labels:

Comments

Post a Comment

Popular posts from this blog

Chhatrapati Shivaji Maharaj’s Birth Anniversary | Happy Shivaji Jayanti 2018 |

Chhatrapati Shivaji Maharaj’s Birth Anniversary | Happy Shivaji Jayanti 2018 Shivaji Jayanti is the birth anniversary of great Maratha ruler Chhatrapati Shivaji Maharaj. Shivaji Jayanti is celebrated every year on February 19 with much pomp and fervor in the entire state of Maharashtra. Shivaji Maharaj was born on February 19, 1630, in Shivneri Fort. Shivaji Jayanti is celebrated on a grand scale in the state of Maharashtra and  it is a state holiday when all government institutes, schools, and colleges remain closed . Shivaji Maharaj is considered as the greatest Maratha ruler who carved an enclave from the declining Adilshahi sultanate of Bijapur that became the start of the Maratha Empire. At the young age of 16, Shivaji Maharaj seized the Toma fort and by the age of 17 had seized the Raigad and Kondana forts. Shivaji Maharaj as he is popularly known was named Shivaji Bhonsle and was a member of the Bhonsle Maratha clan.   Shivaji Maharaj was born to Shahaji Bho...
Post a Comment
Read more

Holi 2018: Messages, Images, Wishes, Pics And Greetings To Share With Loved Ones On Festival Of Colours

No balloons, no pitching,  no colors | H appy Holi  from Gulal Happy Holi 2018: Happy Holi Messages, SMS, Images, Wishes, Pics And Greetings to Share With Loved Ones On Festival Of Colours. Happy Holi 2018 Wishes: Best Quotes, Wishes, SMS, Facebook Status, WhatsApp Forwards and GIF Image, Messages in Hindi to Wish Happy Rangpanchami & Dhuleti, Happy Holi 2018: Date, Significance, Mythology, Muhurat, and Importance of Celebrating Holika Dahan and Dhulandi. हैप्पी होली की हार्दिक शुभकामना –  होली को अच्छी फसल के लिए धन्यवाद के रूप में मनाया जाता है। होली के दौरान, लोग एक-दूसरे के चेहरों पर रंगों को धूमिल करते हैं और टूटे रिश्ते और अंत में शत्रुता, ईर्ष्या और झगड़े में सुधार करते हैं। प्रहलाद की रक्षा के लिए और उसके पिता ने उसे मारने के लिए षड्यंत्र का बदला लेने के लिए नारसिंह के हाथों में हिरण्यकश्यपु की मृत्यु, प्रहलाद के पिता, हिरनयाकशीपु की मृत्यु को मनाने के लिए मनाया जाता है। होली एक प्राचीन हिंदू त्योहार है और पूरे देश में बहुत ...
Post a Comment
Read more

Prime Minister’s Research Fellowship (PMRF), India’s highest PhD grant | Application Window Opens

Prime Minister’s Research Fellowship (PMRF), India’s highest PhD Grant fellowship scheme, has invited online applications from eligible candidates. PMRF scheme is aimed at attracting the talent pool of the country to doctoral (PhD) programs of Indian Institutes of Technology (IITs) and Indian Institute of Science (IISc) for carrying out research in cutting edge science and technology domains, with focus on national priorities. 1000 best students who have completed BTech or Integrated MTech or MSc in Sc. & Tech. streams will be selected after a rigorous process in a year, and offered direct admission in PhD programme in the IITs/IISC. Online application form of PMRF will start from 24 February 2018 and will continue till 31 March 2018. The interested candidates can complete the online registration process by visiting the official website at pmrf.in . Additionally, Qualified candidates will face the interview from 15 May 2018 onwards. The results of PMRF scheme will dec...
Post a Comment
Read more